What is the best way to advertise balboa?

Facebook is the best way to advertise balboa. If you are looking to grow your balboa scene, make sure you have an active facebook group for balboa. Add everyone you meet who mentions that they might be interested in learning balboa. Post inspiring videos, relevant article, national workshops, and local events in the group. There is no a function in facebook events that allows you to send individual private messages to those who are interested in the event. This is a great way to boost attendence, but just be prepared for lots of facebook messages. You can also purchase inexpensive advertisements on facebook targeting certain populations including those who like ballroom dance, swing music, or lindy hop. Click here for the link to the Chicago Balboa Underground Facebook group.